LG’s new AC, Artcool works on small generators
Consumer electronics company, LG Electronics says it is
bolstering the residential air conditioner market with its new
range of airconditioners tagged Artcool Dual Inverter Air
*From right: Head, Corporate Marketing Division, LG
W/A, Mr Hari Elluru and Corporate Marketing
Manager, Mr Paul Mba, unveiling the Artcool
Airconditioners in Lagos recently.
The products are equipped with the Genmode function,
which makes it possible for the AC to work on small
LG says that irregular supply of power or low voltage does
not affect the normal functioning of the AC because of an
inbuilt voltcare function.
LG’s Dual inverter compressor technology enables the
Artcool to operate at a pleasantly low noise level, enabling
users to relax or rest comfortably without the distracting
hum of the air conditioner. Meanwhile, the durability and
reliability of the compressor are guaranteed under its 10-
Head, Corporate Marketing, LG Electronics, West Africa, Mr
Hari Elluru, while unveiling the products in Lagos,
Wednesday, said: “The new Artcool Mirror black embodies
beauty, power and performance while functioning as the
centrepiece to any stylish, modern living room. The ultra-
sleek black mirror and frame add an extra touch of
elegance to its already stunning appearance, making it ideal
for premium style homes.
“The eye-catching aesthetic design of the appliance is sure
to attract attention just as its convenient features are
guaranteed to enhance usability,” he said.
Commenting on the 70 per cent energy saving and 40 per
cent fast cooling feature of the new product, Elluru said the
“Inverter Compressor constantly adjusts a compressor’s
speed to maintain desired temperature levels. Moreover,
dual inverter compressor with power-saving operation range
frequency saves more energy than the conventional
compressor. Thanks to the Dual Inverter Compressor, the
air is expelled farther and faster.”
He added that Artcool incorporates an Ionizer feature, which
releases up to three million ions that effectively sterilize
harmful particles and neutralize odours at the same time.
Embedded with advanced Wi-Fi technology, LG’s
SmartThinQ application allows users to easily control the
appliance from both inside and outside the home.
The intelligent application gives household members various
personalized options, allowing them to choose and save
their preferred air conditioning temperatures.